Intern · Remote
Marketing Intern
Supports nonprofit marketing strategy, audience and market research, positioning, campaign planning, channel strategy, message testing, brand awareness, and basic performance analysis.
Accepting applications
Overview
Giving Foundation for Children uses marketing to better understand audiences, strengthen how its Programs, campaigns, recruiting opportunities, partnerships, and fundraising efforts are positioned, and identify practical ways to build awareness and participation.
A Marketing Intern may support audience and market research, campaign planning, positioning, channel strategy, message testing, and basic performance analysis. The role is designed for a student who wants practical experience connecting research and marketing decisions to the needs of a growing child-focused nonprofit.
Responsibilities
- Research target audiences, universities, communities, channels, and comparable organizations
- Support marketing plans for GFC Programs, campaigns, recruiting, partnerships, and fundraising initiatives
- Help define audience segments and develop positioning or messaging recommendations
- Compare outreach and marketing channels and recommend where GFC should focus limited resources
- Research relevant nonprofit, education, literacy, volunteer, and community-engagement trends
- Review basic website, recruiting, campaign, email, or outreach performance data
- Help design small tests to compare messages, channels, or outreach approaches
- Organize findings and translate research into clear recommendations for GFC review
- Support approved marketing Projects based on current GFC priorities
Example projects
Depending on current GFC priorities, examples could include:
Researching audiences for GFC internship, literacy, partnership, or fundraising campaigns
Comparing universities, academic programs, communities, or channels that may align with GFC opportunities
Developing a small marketing plan for a GFC Initiative
Evaluating how GFC presents its value to students, volunteers, partners, or supporters
Reviewing recruiting, website, email, or campaign performance data
Testing and comparing messages or outreach approaches
Researching how peer nonprofits build awareness and participation
Who this is for
A curious, analytical contributor interested in marketing, audience research, nonprofit strategy, business, communications, or related fields.
Strong research, organization, written communication, critical thinking, and willingness to test assumptions matter more than prior professional marketing experience. Coursework or experience in marketing, market research, business, analytics, communications, public relations, or nonprofit management may be helpful but is not required.
What you'll learn
- You'll have opportunities to build practical experience in nonprofit marketing, audience research, positioning, campaign planning, channel strategy, message testing, and basic performance analysis.
- You'll learn how to turn research and data into recommendations, how marketing choices connect to organizational goals, and how a nonprofit evaluates where to focus limited time and resources. You'll receive direct GFC review and feedback and may develop polished, portfolio-quality examples from approved Projects.
Commitment
This is currently an unpaid volunteer / internship-style opportunity with Giving Foundation for Children Inc. Exact schedule, participation dates, university requirements, academic-credit requirements, and approved variations are confirmed individually with GFC.
Academic credit, CPT/OPT approval, recommendations, and future employment are not guaranteed.